Monday, September 12, 2005

Networks Do Nice Job Splitting Tragedy, NFL

(From The USA Today -- By Michael Hiestand)

Broadcasters, fortunately, managed to avoid the maudlin as they mixed THE NFL's OPENING SUNDAY with tributes to victims of HURRICANE KATRINA as well as reminders of THE 9/11 ANNIVERSARY.

TERRY BRADSHAW's feature on FOX about people left homeless from the storm in his native LOUISIANA, for instance, included the kind of touches needed to keep TV football from taking itself too seriously. When a homeless man joked he's "old and ugly," Bradshaw didn't miss a beat --
"I know the feeling."

Predictably, there was rooting for THE NEW ORLEANS SAINTS to upset
THE CAROLINA PANTHERS -- "everybody is A SAINTS FAN today," FOX's DARYL JOHNSTON said -- but it was restrained. As SAINTS Coach
JIM HASLETT, on CBS, put it -- "I don't think anybody has to feel sorry for THE SAINTS."

But there might be a story brewing that could put TV networks in the awkward position of having to air criticism of a league they pay billions to cover. FOX's PAM OLIVER said Sunday that SAINTS players want to play home games in SAN ANTONIO rather than in LOUISIANA and "feel the NFL has not been helpful at all -- and feel they have enough working against them and don't need the league to pile on."

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