Tuesday, February 12, 2008

NETFLIX Chooses BLU-RAY

(From Cynopsis)

NETFLIX added the latest nail into the coffin of the TOSHIBA-backed HD DVD platform, choosing to rent only BLU-RAY DVDs to its customers going forward.

Netflix is also working with LG ELECTRONICS to develop a VUDU style set-top box to stream movies from the internet to the television, Netflix founder and CEO told THE WALL STREET JOURNAL in an interview.

Having a 7.5 million customer base to market to should at least help the company succeed with a concept many have failed at so far.

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