(From Cynopsis)
NIELSEN has released new DVR findings from the week of September 25th.
Among DVR households, 76% of all A18-49 viewers who watch recorded broadcast primetime shows, play them back within two days and 84% play them back in three days.
Also among A18-49, 85% viewed syndicated shows within two days and by the third day, 90% watched primetime cable shows and 91% viewed time-shifted syndicated programs.
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