(From Sports Business Daily)
THE WALT DISNEY COMPANY "is in negotiations to buy the fast-growing European sports network NASN, which broadcasts live U.S. sports to several countries across the continent," according to ADAM DAWTREY of DAILY VARIETY.
Disney reportedly sees NASN's live coverage of MLB, NBA, NHL, NASCAR, AFL, CFL and college sports "as a natural fit with its Euro service ESPN CLASSICS."
SETANATA SPORTS and BENCHMARK CAPITAL EUROPE bought the controlling stake in NASN last year from MICROSOFT co-Founder and Seahawks and Trail Blazers Owner PAUL ALLEN.
NASN recently launched in France, the Nordic countries, Russia and the Baltic states, and its "growing popularity in these territories is partly due to the number of Russian and Scandinavian" players in the NHL.
The network is in about 1.5 million homes in continental Europe and another 250,000 in the British Isles.