(From The USA Today -- By Michael Hiestand)
Last season MAJOR LEAGUE BASEBALL staged its lowest-rated ALL-STAR GAME, followed by its lowest-rated WORLD SERIES, followed by lots of offseason publicity about its stars and steroids.
But hey, in the ever-splintering media world, anybody who can still deliver big batches of (mostly male) eyeballs will do OK when it comes to selling themselves to TV networks.
MLB showed that Tuesday in finalizing seven-year TV deals -- starting next year -- with FOX and TBS.
FOX stays the lead dog, retaining THE WORLD SERIES and one league championship series -- down from showing both LCS in its current six-year deal.
TBS gets a TV monopoly of all first-round playoff games, which have been aired in current deals by FOX and various cable TV channels, including ESPN.
TBS Drops Braves Games, Joins Fox In Rich TV Deal
Tom Blais, thanks for the post.
[Wow!]
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