Tuesday, June 06, 2006

New At The Gas Pump -- TV

(From The Associated Press -- By Seth Sutel)

TV seems to be everywhere these days. At the supermarket, the mall, and now, thanks to a Michigan-based startup company, the gas pump.

GAS STATION TV, based in the Detroit suburb of Oak Park,
has been testing its service for several months in Dallas with TV monitors installed above gas pumps that show short clips of news, weather and traffic, and, of course, advertising.

This fall, the company plans to expand the program to a total of 100 gas stations in Dallas, Houston and Atlanta, all owned by MURPHY OIL USA, which operates filling stations at WAL-MART stores.

WALT DISNEY COMPANY's ABC will sell ads for the screens and also provide local news, weather and other programming for the screens, mainly from ABC's locally owned or affiliated television stations.

New At The Gas Pump -- TV

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